Analytics
Alternatives to Google Analytics
Compare these candidates if you want self-hosting, data control or less dependence on Google Analytics's hosted service. Actual costs depend on deployment and required features.
Website stats differ from product analytics; check privacy settings, session replay and retention.
Compare candidates
| Project | Stars | 7-day gain | Language | License | Maintenance |
|---|---|---|---|---|---|
| umami | 39,855 | — | TypeScript | MIT | ✅ Recently maintained |
| analytics | 29,743 | +83 | Elixir | AGPL-3.0 | ✅ Recently maintained |
| matomo | 21,995 | +18 | PHP | GPL-3.0 | ✅ Recently maintained |
umami
umami-software/umami
Umami is a privacy-first web and product analytics platform. Traffic, campaigns, behavior, conversions, and revenue in one place. No cookies, no surveillance, self-hosted or in the cloud.
Compare website traffic analytics first, then verify events and privacy configuration.
Repository verified · Official repository & installation
analytics
plausible/analytics
Lightweight, cookie-free, and privacy-friendly open-source web analytics platform serving as a self-hosted Google Analytics alternative.
Match the project description to required features, then trial migration and deployment with a small real dataset.
Repository verified · Official repository & installation
matomo
matomo-org/matomo
Empowering People Ethically 🚀 — Matomo is hiring! Join us → https://matomo.org/jobs Matomo is the leading open-source alternative to Google Analytics, giving you complete control and built-in privacy. Easily collect, visualise, and analyse data from websites & apps. Star us on GitHub ⭐️ – Pull Requests welcome!
Match the project description to required features, then trial migration and deployment with a small real dataset.
Repository verified · Official repository & installation
Before migrating
Check exports/imports, required features, permissions, backups, security updates and total operating cost. Candidates are not guaranteed feature-equivalent; enterprise extensions and model services may have separate terms and costs.